Brand identity for Absolute Board Co.
Skater Owned & Operated. Founded in 1998 by Brisbane skateboarder Ben Mackay. Absolute Board Co. proudly owns and distributes some of the most reputable brands in the surf, skate, lifestyle and fashion channels.
Formerly named Absolute Distributors, today Absolute Board Co. products are sold in over sixty countries worldwide, with offices and production facilities in Australia, UK, USA, China, and Taiwan.